Dual Australia Exhibition Stand

I just wanted to say a big thank you from Dual! Once again Event Planet handled everything brilliantly and with absolute class, creativity and professionalism. We had the best stand there again and the team were all very impressed.

Event Brief

To design, produce and execute a bespoke exhibition stand for DUAL Australia at the 2018 Steadfast Convention. The objectives of the activation were to ‘stand out’ from the crowd and provide a fun and relaxed environment for clients to engage with the brand.

The Result

The theme for the 2018 tradeshow stand was the eye-catching ‘Miami Poolside’ which transported guests to summer days spent under a palm tree by the pool.

To set the scene, a 9-metre backdrop wall featured the warm pink and orange hues of the Miami sun setting amongst palm trees. The floor was a striking decal of marble tiles leading to a pool image complete with the DUAL logo ‘floating’ on the water and rails to the pool.

Two distinct areas were created for guests either side of the pool. On the right a DUAL branded ‘POP Cycle’ served refreshing popsicles to quench guests thirst in the afternoon. Cocktail bar furniture provided casual seating and a base for guests to interact with DUAL staff.

A white curtained cabana perched on the left. Underneath, plush lounge seating styled with scatter cushions featuring the DUAL logo and a banana leaf print. Guests could sit back, relax, enjoy their popsicle while they discovered more about DUAL.

To further attract guests the presence of Coco, a tropical Macaw, created buzz and a fun photo moment which increased brand awareness for DUAL during Steadfast. Coco definitely stole the show!

 

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